
9 Lessons From Politics for Data
At the end of 2007 I knew more than most on how to plan and run effective election campaigns, quite a lot on communication, a reasonable amount about motivating volunteers and fundraising and almost nothing about data management, analysis, reporting and beyond. So it was a brave when The Labour Party trusted me to build the UKs first national database of voters and their opinions. Fast-forward to 2024 and Contact Creator is still helping Labour to win elections and I’m VP of Data with Taxfix in Berlin....